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Zink London Unveils its Latest Autumn/Winter '18 Collection





Zink London is a young urban fast fashion women’s wear brand. It offers 5 new Styles every week for one to find something new and fresh always. Keeping in mind that fall is strongly symbolized by comfort, Zink London’s new Autumn/ Winter Collection is all about cozy and rich colors. This collection is brimming with rich warm hues and latest autumn-ready silhouettes. 


 The selection of effortlessly chic dresses, maxis and blouses are perfect for all of your stylish moments this season. The silhouettes are flattering and effortless, elevated with statement sleeves and elegant necklines. Autumn inspired prints adds a touch of a fall-ready romance to your wardrobe. There is a fun mix of florals, bohemian, quirk, stripes, and checks which captures the warmth and beauty of the fall palette that gradually flows into the serenity of winter as the season proceeds. 
Fill your wardrobe with our comfy day dresses, feminine maxis and glamorous evening wear for a completely new take on Autumn/Winter style and get those heads turning. With fabrics like viscose, Tencel, rayon, soft finish georgettes, crepes, matte satins, denim, and cotton the ensembles feel comfortable, soft, fluid and flowy.


Off-whites, earthy pinks, vibrant corals and regal navy are the shades of this season. A warm palette of blush, ochre, peach with a perfect hint of pastels adds a sense of old-school nostalgia to the collection. Rich pop color speaks for themselves in another mini-segment. Embroidered garments play a major role in this collection while statement laces remain a key trend along with classic florals and high glam shimmer.

Bewakoof.com Hosted The Coolest Halloween Party In Town!




~The quirky fashion brand gears up to paint the town red~






Bewakoof.com, an online fashion brand has already made a name for itself with their quirky casual wear and accessories. After the launch of a successful Marvel collection, Bewakoof added to its cool quotient by hosting the coolest Halloween party in town! The spook began at night on 27th October 2018, at Razzberry Rhinoceros, Juhu Hotel, Mumbai.



The guests let loose their wild side as a range of wicked entertainment offerings await them, along with traditional Jack O’ Lanterns and spooky lighting. The guests danced their heart out with great music and treat themselves to frightfully delicious food. A ghoulish photo-booth and limited-edition goodies promised to keep the party going. 



Bewakoof has always received an overwhelming response from across the country for their T-shirts with fun quotes and designs that give out a young and playful vibe. It continues to instill excitement as people wait for their next collection to launch. The entire range is available online at www.bewakoof.com, starting from Rs.249.





Angad Bedi and Neha Dhupia Unveils the Poetry in Motion Collection for Shaze

Angad Bedi and Neha Dhupia celebrated the new Jewelry collection of Shaze brand in sub urban mall in mumbai.

ZARF showcases their bridal fusion collection at the wedding show 2018

ZARF Lifestyle, contemporary bridal wear by the very talented creator and designer Massuma Namjoshi showcased its all new bridal fusion collection at a ‘Weddingz show at The Club’, on 14th October’ 2018. The collection was set to present a refreshing take on the bridal wear by the designer.

At the wedding show, walking the ramp were actresses Rakshanda Khan, Tasneem Rerula, and Aarti singh. Also present was actor Kashmera Shah, Ronit Roy, Shefali Shah who graced the evening.

ZARF’s inspiration is derived from nature, the brand loves playing with fabrics, all the apparels at Zarf reflected handwork, various cuts and out of the box colour combinations to suit every palate. To them fashion is comfort.


Women experiment and settle with their personal comfort level and how they want to carry themselves. At ZARF, the apparels help them strike a balance looking stunning and feeling fabulous. Every silhouette is curated to bring out your personality and show your real side.

When it comes to bridals, unlike olden days where there was a formula for what a bride should wear, this trend is becoming a history. Today’s modern brides demand new and outstanding look. Most of their pieces are where they strike a good balance between tradition and modern. We are beginning to see a little teaser of what to expect from Massuma Namjoshi’s Zarf’s bridal fusion collection.


Designer Massuma Namjoshi shares, “ Zarf is curated for the women of today - contemporary, elegant, sophisticated with a taste of class and richness. From the cuts, designs and fabrics everything is carefully selected to make sure the eyes don’t go off the bride right until the end. AT the wedding show we put out some of our beautiful pieces for beautiful pieces for brides and young girls to make them look like angels . I am so thankful to the lovely ladies Rakshanda Khan, Tasneem Rerula, and Aarti singh who walked the ramp . They looked mesmerizing in the collection. The Wedding Show 2018 was indeed the best partner to showcase our collection”

Zarf has their exclusive store located at the most prominent yet calm location at the 10 JVPD.

Ajay Devgn & Other Celebs Celebrates the Launch of Open China and Sheesha Sky Lounge in Juhu



The supremely talented and ever elusive actor Ajay Devgn made a rare appearance at this do to congratulate his dear friend Mr. Ali Reza Abdi on the launch of two restaurants and was mighty impressed with each of the exquisite places. Said Ajay Devgn, "These places are certainly one-of-its-kind and I'm sure they are going to be hugely successful."





Several other celebs joined in the joyous evening including Zain Imam, Nupur Sanon, Manish Raisinghan, 
Gulfam Khan, Paras Kalnawat, Sanjay Gagnani, Poonam Preet & Zaan Khan who were all praises of the eclectic ambiance and flavourful delicacies. 



The proud brand owner Ali Reza Abdi stated, "I'm happy about our continual success. I would like to thank all our brand loyalists for their ardent support to Sheesha Sky Lounge. On public demand and our willingness to cater to varied tastes, we have launched Open China serving Continental & Chinese dishes. Come on over to our new destination for a delightful experience." 

The gracious hosts Ali Reza Abdi & his wife Sakina Abdi ensured a memorable evening for everyone present and announced both the places open for everyone across the city and beyond.