ZARF
Lifestyle, contemporary bridal wear by the very talented creator and
designer Massuma Namjoshi showcased its all new bridal fusion collection
at a ‘Weddingz show at The Club’, on 14th October’ 2018. The collection
was set to present a refreshing take on the bridal wear by the
designer.
At
the wedding show, walking the ramp were actresses Rakshanda Khan,
Tasneem Rerula, and Aarti singh. Also present was actor Kashmera Shah,
Ronit Roy, Shefali Shah who graced the evening.
ZARF’s
inspiration is derived from nature, the brand loves playing with
fabrics, all the apparels at Zarf reflected handwork, various cuts and
out of the box colour combinations to suit every palate. To them fashion
is comfort.
Women
experiment and settle with their personal comfort level and how they
want to carry themselves. At ZARF, the apparels help them strike a
balance looking stunning and feeling fabulous. Every silhouette is
curated to bring out your personality and show your real side.
When
it comes to bridals, unlike olden days where there was a formula for
what a bride should wear, this trend is becoming a history. Today’s
modern brides demand new and outstanding look. Most of their pieces are
where they strike a good balance between tradition and modern. We are
beginning to see a little teaser of what to expect from Massuma
Namjoshi’s Zarf’s bridal fusion collection.
Designer
Massuma Namjoshi shares, “ Zarf is curated for the women of today -
contemporary, elegant, sophisticated with a taste of class and richness.
From the cuts, designs and fabrics everything is carefully selected to
make sure the eyes don’t go off the bride right until the end. AT the
wedding show we put out some of our beautiful pieces for beautiful
pieces for brides and young girls to make them look like angels . I am
so thankful to the lovely ladies Rakshanda Khan, Tasneem Rerula, and
Aarti singh who walked the ramp . They looked mesmerizing in the
collection. The Wedding Show 2018 was indeed the best partner to
showcase our collection”
Zarf has their exclusive store located at the most prominent yet calm location at the 10 JVPD.
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